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The Early Years

Adam picked up the guitar at age 11 and has been writing and performing songs ever since. By high school, he was playing the Long Island club circuit several nights a week.

After graduating, Adam studied at New York University, where he also interned at Columbia Records and PolyGram Records. Those experiences led to a position at JLM Public Relations, promoting acts such as Duran Duran, Iggy Pop, Yanni, and Icehouse.

1984–1991: Valentine

With his close friend Gerard Zappa, Adam formed the band Valentine in 1984. Major management, label, and publishing deals soon followed. Valentine signed to Columbia Records and entered the studio with producer Neil Kernon (Hall & Oates, The Romantics, Dokken); around this time, Adam also signed with Warner Chappell as a staff writer.

After a move to Giant Records, the band released its debut record along with a video on MTV, and wrote and performed songs for the film Don't Tell Mom the Babysitter's Dead, starring Christina Applegate.

1991–1995: Open Skyz

Following management changes at Giant Records and shifts in the band's lineup, the group reformed as Open Skyz and signed with RCA Records. They recorded in Los Angeles with producers Ritchie Zito (Eddie Money, Cheap Trick, Heart, Cher) and Rob Jacobs (Don Henley, The Eagles, U2). Open Skyz released two singles and toured the U.S., but after a major reorganization at RCA, the band parted ways with the label. In 1995, after a decade in the music industry together, the members went their separate ways to pursue other interests.

1999–2004: Nashville

Through a series of friends and music-industry connections, Adam began exploring the Nashville songwriting scene. He was introduced to Roger Murrah of Murrah Music, where he became a staff writer, collaborating with writers and artists including Philip White, Amber White, Luke Bryan, and Shannon Brown.

 

2005–2008: Return to the Stage

Adam was invited to join Evolution, a Journey tribute band founded by former Valentine/Open Skyz singer Hugo. With the itch to perform again, he accepted. Evolution went on to achieve national success, touring across America and performing post-shows for the Broadway hit Rock of Ages.

Reuniting with Hugo, fans also sought out Valentine, and the band was invited to perform at FireFest in Nottingham, England, where they received an overwhelming response and recorded a live DVD. This experience inspired the recording of the Soul Savation album. The band returned to FireFest a second time. Valentine also performed at Lokerse Feesten, a multi-day music festival in Lokeren, Belgium, sharing the bill with Donna Summer, David Byrne, and Simple Minds.

2009: The Steve Augeri Band

Adam joined forces with former Journey lead vocalist Steve Augeri, whose path had crossed his own several times over the years — both had toured with Mr. Big in 1994, as well as with Tall Stories and Open Skyz. Sharing common history and a passion for live performance, Steve and Adam teamed up with longtime friends and former Valentine bandmates Gerard Zappa, Craig Pullman, and Mike Morales to form the Steve Augeri Band, which has toured worldwide.

2024: Hugo — The Journey Experience

Adam, Gerard, Craig, and Adam Augeri reunited with Hugo to form his new project, Hugo — The Journey Experience.

In 2025 the band played a set with Jonathan Cain for a private event in Dubai and then in 2026, Hugo sang with Journey in Japan.

 

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